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Proposal Writing 101

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Are you trying to fundraise for your organisation, but don’t know where to begin? Kuja can support you. Join our webinar on October 9th to learn the basics about grant writing and developing proposals that can highlight your organisation’s skills and position you to secure funding. 

This webinar is an introduction to grant writing, focused on ensuring that you can: 

  • Understand what funders look for in a proposal: Learn how to analyse funding guidelines, eligibility requirements, and evaluation criteria to make sure your project fits. 

  • Build a clear and compelling case for support: Discover how to describe your organisation’s mission, needs, activities, and expected impact in a way that captures funders’ attention. 

  • Structure a complete grant application package: Gain confidence in writing key sections such as the problem statement, goals & outcomes, work plan, and budget to submit strong proposals. 

 This webinar will be hosted in English and will not offer translation in any other language. 

Date: 9th October 2025 

Time: 

17h Nairobi  

15h London 

10h New York  

Speaker  

Raymond Soussa is the Founder and CEO of Eternal Sparks Consulting (ESC) and board chair of the Muslim Philanthropy Network - organisations dedicated to mobilising resources for social impact, philanthropy, and sustainable development. Under his leadership, ESC has raised over $30 million for non-profits, social enterprises, and community organisations across Canada and internationally. 

With expertise spanning grant writing, major gifts, corporate sponsorship, and strategic resource mobilisation, Raymond has supported more than 50+ organisations to unlock funding and build lasting capacity. 

Raymond is currently pursuing a PhD at the University of Lisbon, where his research focuses on the mobilisation of the North American Muslim diaspora for local and global development, exploring the intersection of philanthropy, Islamic finance, and diaspora engagement. 

Fluent in English, French, Arabic, and Spanish, Raymond brings a multicultural lens to his work and regularly speaks at international conferences on fundraising, philanthropy, diaspora engagement, and innovative finance. His thought leadership emphasizes decolonized, community-centered approaches that empower grassroots organisations and diaspora communities to lead their own development.